katie reed, blue zone marketing founder
Mission
My mission is to empower consumer brands to achieve their full potential and thrive in today’s hyper-competitive environment. By combining strategic guidance with best-in-class measurement frameworks, I help businesses navigate the complex advertising landscape and maximize their investments. In a world where every dollar and decision matters, I aspire to be the trusted partner who guides you, your team, and your business toward sustainable growth and long-term success.
Expertise
Over my 20-year career driving growth for consumer brands across e-commerce, fintech, and marketplaces, the most rewarding aspects have been uncovering valuable insights, transforming them into actionable strategies, and measuring outcomes with advanced attribution techniques that maximize efficiency and effectiveness. These skills have become my passion, honed through decades of hard work, experience, and continuous learning, and where I can deliver true value to your organization.
Select Brands I Have Worked For
Testimonials
Lisa Pillette, former Chief Marketing Officer for Casper
"Katie's marketing expertise and leadership were pivotal in transforming our omni-channel media strategy, driving record growth for the brand. Her deep knowledge of marketing analytics and ability to craft highly effective advertising campaigns consistently delivered exceptional performance."
Owen Loft, Co-Founder of Socium Media
"Katie is an experienced, data-driven, strategic marketer with an exceptional ability to unlock growth. Her creative thinking combined with strong analytical skills consistently delivered impressive results across the campaigns we partnered on."
Stephanie Lee, former Director of Retention for Saatchi Art
"Katie is an exceptional leader who fosters a collaborative and motivational environment. Her ability to think outside the box and implement innovative marketing strategies consistently inspired our team and drove significant improvements."
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